I’m Rok Veber — an entrepreneur, explorer, and problem-solver who’s always chasing new ideas and new challenges.
I’m into a mix of things: technology, photography, sports, travel, and the thrill of working on something new.
My main professional focus is on web development and business digitalization, where I help companies grow through smart, user-centered digital solutions.
On the side, I also run a photography business, capturing stories at weddings, sports events, and on the road — a creative outlet that’s become an important part of my journey.
You’ll usually find me racing through a triathlon, deep into a web idea, snapping shots at an event, or off the grid chasing a new view (with coffee in hand, of course).
I believe life’s too short to stay in one lane — so I don’t. I like to challenge myself, stay curious, and surround myself with people and projects that move things forward. This site is a glimpse into the moments, ideas, and mindset that keep me going.
ExpandHub is a startup I’m building to make global expansion easier for small and mid-sized companies. The idea started from seeing how many European businesses have the potential to grow abroad but struggle with complex markets, regulations, and the lack of reliable local partners. With ExpandHub, I’m turning that challenge into a platform combining data, AI, and local expertise to help teams find the right market, adapt their strategy, and connect with trusted partners.
I’m leading the product and strategy side shaping the vision, building the SaaS, and learning from real founders along the way. It’s a project that blends my interests in technology, entrepreneurship, and global growth and one that keeps me excited about how digital tools can open new doors for ambitious teams.
My photography brand, focused on capturing authentic moments at weddings, sports events, and more.
My freelance platform for web development and digital transformation. I help businesses build better tools, streamline processes, and grow online.
A data-focused Formula 1 content project, blending tech, analytics, and racing passion. Live as an Instagram page, with a web platform in development.
A digital agency I co-founded with a friend — built to take on larger projects like custom web apps, startup MVPs, and full-stack platforms.
A startup experiment to bring caffeine pouches to the Slovenian market. A fun dive into ecommerce, branding, and testing product-market fit.